In banking and insurance, the computer applications and telecommunications are used to store, retrieve, transmit and manipulate data. Role of IT in banking ensures privacy and confidentiality of data and implement cyber laws properly. Here we present Information Technology Practice Question Paper 1: Q.1) a) […]
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Customer Relationship Management Practice Question Paper 1
Customer Relationship Management is a customer-oriented feature which involves using technology to organize, automate and coordinate sales, marketing, customer service and technical support. Customer satisfaction plays an important role in customer relationship management. Here we present Customer Relationship Management Practice Question Paper 1: 1) a) Define CRM. Explain the formation process of CRM. b) How […]
Marketing of Banking and Insurance Practice Question Paper 1
Marketing of banking and insurance refers to aggregate of functions directed at providing services to satisfy customer’s financial needs and wants. Marketing of Banking and Insurance is an interesting subject as it requires the knowledge of economics, sociology, psychology, banking and also core marketing concept. It is the customer who has the upper […]
